Fearless
Freedom
Rawness
Courage
Soul
Answers
Structure
Strategy
Certainty
Truth
A modern creative thinks strategically, knows psychology, and sees beauty, all while using tools to give their thoughts reach.
Finn Astle has published projects, written for national campaigns, and led teams implementing content strategies. He learns from industry leaders and pays knowledge forward.
It’s made Finn into the modern creative here today, a blue-sky thinker with technical rigour for laying a foundation that sets creativity free. Finn calls this modern creative approach fearless answering.
Fully Accredited Creative
At Melbourne’s Top Shops
CHEP NETWORK
BIG RED
DEEPEND & VERSA
FUEL Agency
Freedom needs a frame. Expression needs strategy. Leave ego and assumption at the door. Focus on what you can change. Meet infinite possibilities with true direction.
All the glory of Copywriting in
Ad Land
Copywriting & Creative Direction
A career spent sharpening the craft.
Pushing ideas to cut noise and translate to content-driven marketing.
From the strategy to its final assets, Finn helps ideas win. Studying culture framing creativity within commercial success.
Fitting creative freedom into the surety and scale of a system
Technically beautiful.
LAUNCH: CONSOLE.EXE ⇗
A new creative manifesto
Attention is priceless.
Eye-catching isn’t enough,
Outstanding? Expected.
Impact is everything.
Great ideas are worthless.
Finished Art
Balancing a nine to five with a burning desire to self-publish
The work must be made; thinking depends on it.
An illustrator with works in curated exhibitions, private shows and online, and an animator, commissioned for an ARIA-winning band’s music video.
Wrote parts of my story in the Ghost cities of Beijing, the centre of the Australian desert and even a Bangladeshi University.
Films. Studio & Exhibitions
The new creative thinks universally to find the unique. That’s my equation for world-changing communications.
Great work gives as much as you give
Distincted Bachelor's Degree in Communication, RMIT
Awarded Tertiary Arts Grant - 2018 - Best 3D Work
Top Creative 30 Under 30 B&T’s 30 Under 30 Creative Award
Finalists Snapchat Lions, D&AD Young Bloods, Crowdiate Global,
Celebrated Out In The Industry
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Finn's core expertise, writing is in the blood. Grew up with a writer dad, a publisher mum, the perfect balance of clear, concise, correct, with the drive of a creative writer.
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Giving businesses a voice through content. Delivering overarching branding, content strategy and market positioning for growing businesses and new products.
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Under the guidance of Creative & Strategy Directors + Agency Owners. Finn’s learnt to base creativity in strategy, to express ideas that feel fearless and effective.
To be honest …
There is no 'right' way to arrive at the 'right' idea...
Trust in the boundlessness of creativity to get you there.
Finn Astle
Fearless Answerer
Creative Leadership
Finn’s practice goes beyond the canvas. Leveraging six years in creative agency leadership and a Bachelor's Degree in Fine Art (VCA), Finn has a unique perspective on creative strategy and new media execution.
Underpinned by an expansive network and a proven track record, including shortlists for D&AD and recognition as a Young Lion.
Complimentary Engagement: Advisory & Education
Committed to fostering the next generation of creative talent. As part of this commitment, I occasionally offer complimentary advisory sessions or educational engagements for institutions and emerging professionals.
This includes public speaking and teaching roles, such as the two-week, semester-long block of guest lectures delivered at Deakin University on practical creative strategy and industry navigation.
If you are an academic institution, arts organisation, or emerging creative professional seeking a strategic sounding board or a guest speaker on the realities of the creative industry, please reach out.
Stuff that is worth your time. And some opinions, plus the odd update, from time to time.
